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Magazine Consulting & Research, Inc.

Post Office Box 1062

Oxford, Mississippi 38655

tel. 1.662.832.6247

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Magazine Repositioning

MC&R Capabilities:

Change is the one constant in life, and we are in the midst of some of the biggest changes in magazines and newspapers since desktop publishing came about in the early 1980s. Never before has some much innovation been accessible by so many individuals and companies. With new technology changing the way magazines and newspapers are thought of, even the most established publications have to step back and ask what can be done to keep up with the pace of the media industry.

In repositioning, magazines and newspapers are able to maintain their strong relationship with their readers by utilizing new techniques and technologies to better communicate more information in less time and less space. With more choices than ever before and seemingly less available time, the need for repositioning and innovation is key. So whether you are looking for innovation in the paper you are printing on, the products that come packaged with your magazine or just a revamping of the look and feel of your publication MC&R can help.